FBI-LEEDA is pleased to present a 4 1/2-day course on media and public relations. Police cannot succeed without the support of the community they are sworn to protect. The image of an agency as a professional and ethical organization is vitally important. By promoting a consistent, positive public image of your department, your community will come to perceive their police as an agency they can depend on and trust.
Day 1 - Image, branding and perception
Day 2 - Media relations
Day 3 - Crisis Communications
Day 4 - Social Media
Day 5 - Case Study
Class size is limited to ensure individual participation in exercises. Participants are encouraged to bring a laptop, as writing exercises will be assigned during the course.